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Tuesday, March 22, 2011

Must Read: How Tribeca Is Changing the Way We Think About Online Film Festivals #infdist

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Read Christina Warren's full post on mashable.com:

"...Last year, Tribeca tested the digital waters by offering access to some of its films via digital platforms including the web and video on demand. For a set fee, users could get an all-access pass to various Tribeca features and shorts. Tribeca’s chief creative officer, Geoffrey Gilmore, tells us that the initiative didn’t go far enough. To really help rethink and redefine what an online film festival is required a different approach.

Rather than offering an “online pass,” users will be able to reserve free tickets for any of the six feature films that will be offered online via the new Tribeca (Online) Streaming Room. Films will have three to five screening windows and the number of “seats” per window will be limited — just like at the regular festival. Users can reserve a seat virtually at TribecaOnline.com. American Express card members can start reserving seats on April 12 and the general public will get access on April 18.

Each window lasts 24 hours, meaning the user has the freedom to tune in to the film at the time that best suits their needs. Films can be viewed in a web browser or on the iPhone or iPad. Tribeca is using HTTP adaptive streaming, which means that the better quality the connection, the better the stream will look on an iPhone or iPad...."

Posted via email from Siobhan O'Flynn's 1001 Tales

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